New Technology
New technologies and material changes transform businesses’ expectations and the way they interact.  Globalization has changed the markets and environments dramatically in which organizations function.  New countries, governments, leadership, and markets emerged that created a global economy which stimulates both opportunities and conflict.  The crumbling of the Berlin Wall for instance, which unified East and West Germany is one example of an emergence which transformed that region.  In addition, the European Union created a cohesive economic culture that changed the face of global markets and entrepreneurs began appearing in places like the Balkans, Russia and Siberia changing the face of the former Soviet Union.
Information technology redefined traditional business models by altering work performance, production costs and how information is used.  The methodologies of how organizations collect, store, manipulate, utilize and transmit information have lowered costs and increased the value and quality of services and products.  Information technology is at the heart of emerging e-commerce strategies and organizations